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By Julie Bennett
February 24, 2012
Get your media skills on track
MEDIA TRAINING FOR FINANCE PROFESSIONALS
Sydney Dates Announced
Only $390 per person
Get your media skills on track. Book into our PUBLIC media training workshop Media Training: The Basic Essentials.
Sydney dates are as follows:
- 14 March 2012
- 1 June 2012
- 4 September 2012
- 4 December 2012
To book into any of these sessions, CLICK HERE
All programs are held at the Meriton-on-Pitt, Pitt Street Sydney or as otherwise advised. Prices for our public program start from only $390 per person (subject to minimum numbers). Please note, when you enrol in our public program, you may be sharing your training session with others.
We also offer private media training, tailored to suit your company's specific needs.
Further information, CLICK HERE
MEDIA TRAINING FOR FINANCE PROFESSIONALS
Here are the answers to two questions we are asked over and over again:
Q. Is there any such thing as 'off the record' when talking to a journalist?
Think about it for a minute, and put yourself in the journalist's shoes: it is their job to get the facts, figures and details of the story. If you give them information, expect them to use it. If you tell them it's off the record, then it's unlikely they will attribute the information to you - but be prepared for the information to come out. And if you've leaked it, chances are people will come to know it was you who leaked it. Sometimes that's okay... and sometimes it's not, so be judicious.
Q. Is it okay to say 'no comment'?
Usually, no - because 'no comment' sounds like you have something to hide. But there are occasions, for example when you are subject to a confidentiality agreement or a matter is before the courts, when 'no comment' is the only answer you can give.
Get your media skills on track by taking one of 64 Media's media training courses. Details below.
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| At 64 Media we offer everything from media advice and management to strategy development and implementation. |
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| Whether it is newsletters, training material, press releases, or a full blown magazine, 64 media can do it for you. |
